Spring 26 Brand Campaign

Develop a new brand platform for 2026 that encompasses everything FootJoy stands for, and exposing it in a compelling, full funnel campaign that educates the consumer on who FootJoy is, and what they stand for. A fun project and a repositioning for the brand now, and in the future. The below is the mood board development as well as top funnel creative with social, digital, email, press, etc. not shown.

Addy Gold Winner, Telly Silver and Bronze awards, AICP Award for Editing and Audio.

Executive Creative Director: Sean McCoole

Director: JJ Miller

Creative Agency: Konvoy

Production Agency: GLP Creative