2018 RED SOX
PROMO PACKAGE

During my brief time at NESN, I was tasked with creating a new promotional package for the Red Sox baseball team. This was to be a way to drive energy to the team and the viewership. The design then translated to ad spends throughout the city, across billboards and various other practical ad buys.

This toolkit allowed designers and producers to quickly and easily update players, colors, logos, and names within the package.

 
Red Sox

Red Sox